If only finding the right carpet cleaner was as easy as snapping your fingers, right? In reality, the process is a little more complex than that- but not too complicated! It boils down to knowing what to look for and, more importantly, what to avoid. So what are the key things that should throw up a bright red flag? Here’s a simple list!

Too good to be true

“If it sounds too good to be true, it probably is.” Everyone wants a low price for services around their home, because everyone has their own budget to keep in mind, whether it’s large or small. But when it comes to things like carpet cleaning, it’s important to be aware of where the low price comes from. A common tactic is to list the price for an ineffective amount of work, and once the process has begun, pressure the customer into paying for “extras” that should already be a part of the package. It’s like going to a restaurant for dinner, only to be told you need to pay an extra dollar to use a fork!


In carpet cleaning, “dual process cleaning” refers to the use of a heavy shampoo or preconditioner on the carpet, followed by a hot water extraction that makes sure the job is really done well. Sadly, carpet cleaners who use unethical practices can turn this process into a profit for themselves by not being upfront about what it means. They will sell you a single process cleaning at an incredibly low price point, then try to encourage you to pay extra for the second step. At the end of the day, you’ll likely get a shoddy, half-finished result- or end up frustrated that you paid so much more than you bargained for just to get your carpet adequately cleaned.

Uncompromising claims

Almost every carpet cleaning advertisement will sell their method as “the best” because they know that’s what people want to hear. An ethical carpet cleaner, however, will know that the best cleaning method for you is the one that accomplishes your goals- even if it isn’t the priciest package. A good company should be willing to talk with you and understand exactly what it is you need before trying to sell you what they hope you’ll purchase.

Can’t take the heat

The idea that hot water will inevitably damage your carpet is a false, outdated belief that still hangs on in some people as well as some companies. In the past, carpets were damaged by technicians who didn’t effectively and safely use hot water to clean, and this still leaves some people afraid of using heat in their cleaning process. In reality, when used correctly, hot water is a vital part of the cleaning process! After all, we all know it’s better to get dirt and germs off of your hands with hot water than cold, right? The same goes for carpets. If a company touts outdated ideas or doesn’t know how to properly use their equipment, you can be sure you won’t get a good cleaning from them.


At the end of the day, choosing a carpet cleaning company shouldn’t be a source of stress! You should always feel that your individual needs are being met, and that a company wants to hear from you and help you make the right decision. At All-star chemdry, we are here to do exactly that, no matter how big or small your questions might be. Give us a call and let us help point you in the right direction!